Training · Claude (Anthropic) · Colombia and US

Claude training for companies.

So your team stops paying for unused licenses and turns Claude into the place where it looks up and works with company information, with clear limits on who sees what. I deliver it myself, Carlos Betancur Gálvez, professor at UPB and Universidad EIA.

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Carlos Betancur Gálvez, Claude training for companies
200+talks delivered
4,500+attendees
2universities where I teach: UPB and EIA
In short

What does the team learn?

Claude training for companies doesn't teach "how to use a chat". It teaches how to set Claude up on top of the company: the right information in the right place, permissions by role and routines each area repeats every day. At the end, the team works in the account with its own documents.

  • Projects and instructions: organizing strategy, processes and documents by area so Claude answers with the company context.
  • Permissions and data: what to upload, what not to, who sees what, and how to handle personal data (Colombian Law 1581 included).
  • Connections: which tools connect natively and which need a bridge (MCP).
  • Use cases by area: sales, marketing, service and operations, live on real information.
  • Reusable prompts: saved in projects so nobody starts from scratch. See examples in my Claude for marketing prompt guide.
  • For technical teams: Claude Code, the tool we used to build Quirurgil's internal platform (case in Spanish).
Formats

What formats are available?

FormatDurationFor whomWhat the company keeps
Rollout workshop2 sessions of 2 hoursTeams that have or are about to buy Claude TeamAccount configured, documents loaded, role permissions, use cases running and a maintenance guide
Executive keynote2 hoursLeadership teams deciding whether AI is a priorityShared vocabulary, criteria to discard bad proposals and a list of prioritized fronts
Leadership session5 hoursExecutives who want to leave with a planKeynote plus a prioritization workshop and a map of use cases
Adoption program3 monthsCompanies that want a case in productionA pilot implemented, an internal AI use policy and a roadmap

In person in Medellín and other cities, or live online. If the talk is for an open event, see the AI keynote speaker page.

Not sure which format fits your team?Tell me how many people there are and what they do, and I will suggest the format.

Train my team
Before licensing

Which Claude plan does your company need?

PlanPriceWhen it makes sense
ProUSD 20 a month (USD 17 billed annually)Individual use. Each person pays for their own account with no central administration
TeamUSD 25 per user a month (USD 20 billed annually); premium seat USD 125 (USD 100 annually)Teams that share projects and need to manage users and permissions
EnterpriseUSD 20 per seat a month billed annually, plus usageLarge companies with security, integration and control requirements

Prices from claude.com/pricing, checked in October 2026. The most common mistake is buying several Pro accounts for a team: the price ends up similar and you lose central administration.

FAQ

Frequently asked questions

What is Claude training for companies?

It is putting Claude to work inside a team: setting up the account, organizing company information into projects, defining who sees what and teaching each area to use it on its real tasks. It is not a generic AI course: we work on the company processes and documents.

Who delivers the training?

Carlos Betancur Gálvez, a university professor at UPB and Universidad EIA and founder of btodigital, which is part of the Anthropic Claude Partner Network at the entry level (Registered). He builds software that runs in real companies with Claude and Claude Code.

Is it an official Anthropic course?

No. Anthropic publishes free official courses in English in its academy. This training is different: in Spanish or English, on your company account and information, with use cases by area.

Is it in person or online?

Both. In person in Medellín and other cities depending on the schedule, and live online for teams in any country.

Which Claude plan does my company need?

For a team, Claude Team: USD 25 per user per month, or USD 20 billed annually, with a shared workspace and central administration. Claude Pro (USD 20 a month) is individual and paid person by person. Enterprise has seats at USD 20 a month billed annually, plus usage. Prices from claude.com/pricing in October 2026.

How much does the training cost?

It depends on the format, the number of people and whether it includes follow-up support. It is quoted after a short conversation to understand the team and what it needs.

Does your team have Claude and isn't using it?

Tell me how many people there are and what they do. I'll reply personally with the format that makes sense.