Consultant in digital marketing, medical marketing and AI with Claude.
5.0 on Google · 141 reviews
Carlos Betancur Gálvez is an artificial intelligence and digital marketing consultant and keynote speaker based in Medellín, Colombia. Founder of btodigital, university professor and author of two books.
SEO, content strategy, paid media and organic growth for businesses across Colombia and Latin America.
View services →Specialized strategies for doctors, clinics and the healthcare sector. Free book available.
View services →I advise companies on bringing AI into their operations: assessment, proof of concept and implementation, with the model that fits each case.
View services →200+ talks, 4,500+ attendees. Digital marketing, AI and digital transformation for your event.
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Free book · Spanish
Proven strategies for doctors and clinics to attract more patients with digital marketing. (Available in Spanish.)
Download free →
Free book · Spanish
Strategies for the business revolution. The definitive Spanish-language guide to digital marketing.
Download free →Five AI bets inside a small business, each with today's baseline and an October 2027 target, plus how to write your own so you can be held to them.
Read more →We went from 32 to 28 people without replacing everyone who left. Three mindsets, five conditions and how to redesign a role around AI.
Read more →4 promotions in 5 weeks, 0 errors when applying and a rollback rehearsed 9,440 out of 9,440 on Shopify Plus. The rule, the controls and what we learned.
Read more →What clients, students and event organizers say after working with me.
Honestly, the references class helped me a lot in my personal life. I was at a moment when I needed to find my purpose and it also related a lot to the digital world. Now that I'm reviewing the presentations, I feel that everything fits perfectly.
Excellent experience with Carlos Betancur, a presentation full of knowledge in the marketing area, where I learned one of the most important points: "Cobbler's children should not go barefoot". What a great vision!
We received training from Carlos for our web agency and we were very happy and motivated to apply the strategies and keep growing.
Digital marketing, medical marketing or AI implementation with Claude. Tell me what you need.